Connecting old media to new

At PyroGraphics, we spend quite a deal of time on internet technologies and how they can benefit our clients.  From Social Networking and Bookmarking sites such as Facebook and Digg to Blogs and Twitter, forward thinking business people are having success driving customers to their business through the Web. 

PyroGraphics is on MySpace, Facebook, Linkedin, Merchant Circle and now Twitter.  I am still wondering what the point of Twitter is other than a demonic plan by the cell phone industry to run up your SMS usage but we're giving it a try.

As these new technologies grow, the Demographics of the web growing.  According to this recent article,  the Web is no longer just the realm of the young and tech savvy.   70-75 year olds active online grew by 20% in three short years to 45%. I can only assume this growth will continue for the forseeable future.

Another interesting new phenomenon is online video.  Online video has surged to new highs in the past year with set-top boxes popping up everywhere.  How long until the web is not just changing the newspaper industry but the television and cable industries as well?  I think it is already happening. The Food Guru has been taking advantage of web video for years with his online Video Cookbook service.